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Squirmy Wormies are here! Selectafly is proud to be the first to offer these flies here in the UK. These are going to be HUGE so get your order in fast - supplies won't last long. Never heard of them? - you will have done soon.

Selectafly is now on Facebook! The page will have regular updates in the form of photos, competitions, advice from our Pro Team and hopefully photos and posts from our customers! Like the page before the end of October and 5 lucky people will win a dozen Pro Range Trout Flies in a handy pocket-sized box. 

Follow this link to like us - 

Selectafly is proud to welcome Phil Dixon to our Pro Team. Huge congratulations to him on winning the Brown Bowl and captaining England to victory in the recent Autumn International. For a more detailed profile of Phil take a look at our Pro Team page.

New additions to the Pro Range - the long awaited new mullet patterns - Ghost Buster, Flexi Worm, Spectra Shrimp etc - and more stock of many favourites have just arrived from our tyers. Photos and details will be listed shortly but, until then, if you need the new patterns urgently please call us. Or if you are looking for innovative salmon patterns, new patterns for worldwide saltwater destinations and species, or just longing for something different to cast to reluctant trout, go to Pro Range New Flies for 2014. 

More new Original Range patterns just arrived!  Photos and details on the website now - find them under New Flies for 2014.

Go to 'Latest News' to read the newsletter published on 25/09/2014.

Our Select a Scenario pages are designed to give you destination information, fishing tips, tactics and techniques  - just click 'Select a Scenario' on the left hand navigation. If there is something you would like to know more about that isn't there yet please email us at

When placing an order please include a telephone number. We do not pass these on to anyone and only use them to contact you specifically regarding your order should the need arise. If there is an urgent need to get hold of you to sort out something about your order, a telephone number ensures we can do this without any delay - particularly important where you wish to have your order sent using an expedited service. We will always telephone you to confirm delivery instructions to avoid attempted delivery when you are not going to be available to sign for your package. Alternatively an email address will help, but is not always as fast!

On the subject of emails, by including your email address we can ensure you receive our newsletter. This is not a sales pitch but a mix of up-to-date fishing news and reports, fly information and photos (please do keep sending us your photos - we love to see Selectaflies at work!) You can unsubscribe at any time if it's not for you. 

Products now available on the site include all sizes of Stroft ABR mono together with Grand Max Soft-Plus and Seaguar fluorocarbon. Stroft and Grand Max both topped their respective classes in the highly regarded Yellowstone Angler 'tippet shootout'. We also have some superb new patterns in our Pro Range (previously known as the Premier Range),  and all the 2014 Fulling Mill flies, including new salmon patterns from Ron Sutherland and the Celtic trout flies from George Barron.

We hope you will enjoy browsing the website. Don't forget:
  • The Selectafly Original Range continues to offer the same great value for money - an extensive range of tried and tested patterns.
  • The Selectafly Pro Range offers the very highest level of quality at realistic prices, with innovative new flies being added regularly. 
  • We can supply every product in the extensive Fulling Mill catalogue - fly boxes of all sizes, every one of their accessories, hooks and Halco lures etc as well as all their flies.

As always if there is a particular fly you need and you do not see it please call us. We offer a custom tying service, using UK based tyers and can almost certainly source the fly you require. Call us on 01753 883366 to discuss.

We welcome any comments you may have so please add a note to your order, telephone us on 01753 883366 or email us at!

Thanks to Matt Harris for the photo above. To see more of Matt's stunning fishing photographs go to

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