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January News and Deals from Selectafly
The start of a new year is a time when many of us fly fishers start to think about the opportunities which the season ahead may hold. A big part of our wonderful sport is the anticipation, planning and preparation - sometimes (or is it just me?!) we are not quite so good at keeping everything neat and tidy, fly-boxes topped up etc. after every outing. Now is a good time to do some sorting! Furthermore there is no doubt that the evolution of the critical thing at the end of our leader - the fly - did not stop 20 years ago, 2 years ago or even 6 months ago. Of course the old favourites still work - and on their day they might still be the best option - but many of the most successful fly-fishers catch most of their fish on flies which just didn't exist a few years ago. The emails and phone calls we get reporting success on our new patterns (after the old faithfuls weren't delivering) are testament to that - and it's also why we keep introducing new patterns, testing new materials etc.
So, to help you get the process underway, we have some great deals available for the next month (offers end on February 14th - Valentine's Day!) Here they are:
  1. Buy three, get one free on all Salmon Flies - free flies will be of the same value as those ordered and you can either let us make the choice, which we will do - using our skill and judgement! - based on what you have ordered (i.e. if you have ordered big early season copper tubes we'll send you another similar and interesting pattern), or simply tell us what you want in the notes section of your order.
  2. Buy any 3 selections from our 'Essential Selections' range and get a free Diawl Bach selection, Buy 5 and get both Diawl Bachs and Blobs selections - so, for spending less than £25 you could get more than £9 worth of flies absolutely FREE!
  3. 50 great stillwater flies for £15 - The flies in the photo are the ones you get - no lime green Baby Dolls or other weird stuff from the 1980s, all solid fish catchers here and now.
  4. Free postage offer for customers outside the UK - Simply spend more than £50 and we'll ship postage free anywhere in the world! (flies only - we can't do this for bulky items such as fly boxes)
Coming soon
  1. The new 2019 flies from Fulling Mill will all be with us in the next few weeks. Look out for some interesting new blobs and blob variants tied with translucent Fritz (as used in our own 'T15' patterns) plus more from Tom 'Doc' Sullivan, Oliver Edwards etc. Find these flies here - some already available, more just as soon as stock reaches the UK.
  2. Fresh stock of our lethal Micro blue flash (Black and Damsel) patterns will be arriving at the end of January (these sold out faster than any fly we've ever introduced, mostly going to people buying lots more just days after their first purchase!)
  3. Finally look out for additions to our great value Bin Ends section as Fulling Mill (and we ourselves) discontinue patterns to make way for new ones.
One other significant thing to note, mainly for the salmon fishers, is that Fulling Mill are moving to 100% artificial Jungle Cock across their whole range. We do still have pretty good stock of flies incorporating genuine JC (indeed the new ones are mostly not yet available) but do move promptly if you want to stock up before they're gone. To soften the blow the price of the flies with the artificial JC will be lower.
 
The Selectafly Photo competition
for fish caught on our flies, was won by Robin Dunkley for this beautifully marked (plus huge!) brownie from Lechlade on one of our Blue Flash Damsels.
Honourable mentions also go to Chris Wilkinson, Willie Kirkpatrick, Dave Widdick, Tom Lambert and Nick Barry, all noteworthy contenders. Many thanks for all your entries - please keep them coming, news of your success brightens up a busy day in the office!
Selectafly Selections
Our Top Performer selections do exactly 'what it says on the tin' - they are simply the flies in each category which catch the most fish, with most of the 'evidence' coming from what our widespread customer base is buying - the 'wisdom of crowds'. So, as another year and season begins, we will be revisiting each of them to ensure that they reflect the newest and hottest patterns available across all our ranges.
Do also keep an eye on the 'Flies for the Current Month' where we use our skill and experience, plus feedback from what is selling fast (because they're catching!), to give you a great range of patterns you should be considering as the season progresses.
Make a Plan
One of the wonderful things about fly-fishing is its potential to take us to new and lovely places - and now is a great time to make a plan to do just that in 2019. Whether it's a new water, perhaps a couple of days exploring the rivers covered by the various 'passport' schemes*, a long weekend in stunning Slovenia or a full blown trip to somewhere further afield, nothing will happen without a bit of research and forward thinking, which is actually rather enjoyable in itself - as are the weeks of anticipation and preparation - and the memories of these trips last forever.
*These now include: The Wye and Usk Fishing Passport, The West Country Angling Passport, The Peak Passport and more - and don't forget the huge range of waters on offer via Fishpal.
Still catching!
Yes, it's January and you need to wrap up well but there are still fish out there to be caught on the fly. Here's a crocodile of a 22lb Pike from the river Kennet which took a Clydesdale Gold Perch on Tuesday and a nice 3lb 2oz rainbow, which took a Killer Shrimp at Grafham last Friday (one of eight landed that day, others nearby having similar action, all on a floating line - call us if you're tempted to make a visit and want guidance on where the fish are and what they want)
BFFI 2019
The British Fly Fair International will be held once more at the Staffordshire County Showground on the 9th and 10th February. We'll both be there with bargains galore and we'd love to see you.
 
Tight Lines for 2019!
Martin and Jessica
January News and Deals from Selectafly
The start of a new year is a time when many of us fly fishers start to think about the opportunities which the season ahead may hold. A big part of our wonderful sport is the anticipation, planning and preparation - sometimes (or is it just me?!) we are not quite so good at keeping everything neat and tidy, fly-boxes topped up etc. after every outing. Now is a good time to do some sorting! Furthermore there is no doubt that the evolution of the critical thing at the end of our leader - the fly - did not stop 20 years ago, 2 years ago or even 6 months ago. Of course the old favourites still work - and on their day they might still be the best option - but many of the most successful fly-fishers catch most of their fish on flies which just didn't exist a few years ago. The emails and phone calls we get reporting success on our new patterns (after the old faithfuls weren't delivering) are testament to that - and it's also why we keep introducing new patterns, testing new materials etc.
So, to help you get the process underway, we have some great deals available for the next month (offers end on February 14th - Valentine's Day!) Here they are:
  1. Buy three, get one free on all Salmon Flies - free flies will be of the same value as those ordered and you can either let us make the choice, which we will do - using our skill and judgement! - based on what you have ordered (i.e. if you have ordered big early season copper tubes we'll send you another similar and interesting pattern), or simply tell us what you want in the notes section of your order.
  2. Buy any 3 selections from our 'Essential Selections' range and get a free Diawl Bach selection, Buy 5 and get both Diawl Bachs and Blobs selections - so, for spending less than £25 you could get more than £9 worth of flies absolutely FREE!
  3. 50 great stillwater flies for £15 - The flies in the photo are the ones you get - no lime green Baby Dolls or other weird stuff from the 1980s, all solid fish catchers here and now.
  4. Free postage offer for customers outside the UK - Simply spend more than £50 and we'll ship postage free anywhere in the world! (flies only - we can't do this for bulky items such as fly boxes)
Coming soon
  1. The new 2019 flies from Fulling Mill will all be with us in the next few weeks. Look out for some interesting new blobs and blob variants tied with translucent Fritz (as used in our own 'T15' patterns) plus more from Tom 'Doc' Sullivan, Oliver Edwards etc. Find these flies here - some already available, more just as soon as stock reaches the UK.
  2. Fresh stock of our lethal Micro blue flash (Black and Damsel) patterns will be arriving at the end of January (these sold out faster than any fly we've ever introduced, mostly going to people buying lots more just days after their first purchase!)
  3. Finally look out for additions to our great value Bin Ends section as Fulling Mill (and we ourselves) discontinue patterns to make way for new ones.
One other significant thing to note, mainly for the salmon fishers, is that Fulling Mill are moving to 100% artificial Jungle Cock across their whole range. We do still have pretty good stock of flies incorporating genuine JC (indeed the new ones are mostly not yet available) but do move promptly if you want to stock up before they're gone. To soften the blow the price of the flies with the artificial JC will be lower.
 
The Selectafly Photo competition
for fish caught on our flies, was won by Robin Dunkley for this beautifully marked (plus huge!) brownie from Lechlade on one of our Blue Flash Damsels.
Honourable mentions also go to Chris Wilkinson, Willie Kirkpatrick, Dave Widdick, Tom Lambert and Nick Barry, all noteworthy contenders. Many thanks for all your entries - please keep them coming, news of your success brightens up a busy day in the office!
Selectafly Selections
Our Top Performer selections do exactly 'what it says on the tin' - they are simply the flies in each category which catch the most fish, with most of the 'evidence' coming from what our widespread customer base is buying - the 'wisdom of crowds'. So, as another year and season begins, we will be revisiting each of them to ensure that they reflect the newest and hottest patterns available across all our ranges.
Do also keep an eye on the 'Flies for the Current Month' where we use our skill and experience, plus feedback from what is selling fast (because they're catching!), to give you a great range of patterns you should be considering as the season progresses.
Make a Plan
One of the wonderful things about fly-fishing is its potential to take us to new and lovely places - and now is a great time to make a plan to do just that in 2019. Whether it's a new water, perhaps a couple of days exploring the rivers covered by the various 'passport' schemes*, a long weekend in stunning Slovenia or a full blown trip to somewhere further afield, nothing will happen without a bit of research and forward thinking, which is actually rather enjoyable in itself - as are the weeks of anticipation and preparation - and the memories of these trips last forever.
*These now include: The Wye and Usk Fishing Passport, The West Country Angling Passport, The Peak Passport and more - and don't forget the huge range of waters on offer via Fishpal.
Still catching!
Yes, it's January and you need to wrap up well but there are still fish out there to be caught on the fly. Here's a crocodile of a 22lb Pike from the river Kennet which took a Clydesdale Gold Perch on Tuesday and a nice 3lb 2oz rainbow, which took a Killer Shrimp at Grafham last Friday (one of eight landed that day, others nearby having similar action, all on a floating line - call us if you're tempted to make a visit and want guidance on where the fish are and what they want)
BFFI 2019
The British Fly Fair International will be held once more at the Staffordshire County Showground on the 9th and 10th February. We'll both be there with bargains galore and we'd love to see you.
 
Tight Lines for 2019!
Martin and Jessica
 

 
 
 

 

 

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Selectafly, 9 Dukes Ride, Gerrards Cross, Bucks SL9 7LD United Kingdom

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